Türkiye Travel Marketmeets the world.
The doors open in
Convening the industry's leaders
The meeting point between Türkiye and the world
TTM Exchange is Türkiye's premier B2B tourism marketplace — three days of pre-scheduled meetings connecting the country's leading hosted buyers with destinations, hotels, airlines and DMCs from across the globe.
Curated matchmaking
An AI-assisted meeting planner pairs every exhibitor with the buyers most likely to convert — no cold floor-walking, just qualified conversations.
A truly global floor
Destinations and suppliers from 65+ countries, with dedicated pavilions for the Mediterranean, the Gulf, Central Asia and the Turkic world.
Insight stage
Three days of keynotes and panels on the trends reshaping travel — sustainability, AI distribution, luxury, and the new Silk Road of tourism.
Hosted buyer programme
Qualified buyers travel on us: flights, five-star stays and an exclusive networking calendar, fully concierge-managed end to end.
Three days, three acts
Opening & Matchmaking
- Ministerial opening ceremony
- Hosted buyer meetings begin
- Welcome reception on the Bosphorus
Insight & Deals
- Insight Stage keynotes
- Peak meeting day
- Awards gala dinner
Futures & Farewell
- Future of Travel forum
- Final matchmaking rounds
- Destination experiences across Istanbul
Backed by the names that move global travel
From flag carriers to the country's tourism authorities, TTM Exchange is built with the partners shaping where the world travels next.
Put your brand on the world stage
A limited number of partnership and sponsorship packages are open for the 2026 edition. Let's talk about yours.
What the industry's leaders are saying
General managers, carriers and tourism authorities on why TTM Exchange has become a fixture in the global travel calendar.
TTM Exchange is exactly the platform Türkiye's tourism deserves. In three days we held more qualified meetings than in a quarter of roadshows — the matchmaking is in a class of its own.
A. Yılmaz
Chief Commercial Officer · Turkish Airlines
The quality of the hosted buyers was extraordinary. Real decision-makers, real budgets, and an atmosphere that makes serious business feel effortless.
M. Demir
General Manager · Rixos Hotels
Istanbul is the natural bridge between East and West, and TTM Exchange turns that geography into deals. It has become a fixed date in our calendar.
S. Kaya
Director of Tourism Development · Türkiye Tourism Agency
We arrived as a regional DMC and left with partners on four continents. The curation and the hospitality were both world-class.
L. Rossi
Founder & CEO · Mediterraneo DMC
From the airport welcome to the gala on the Bosphorus, every detail signalled ambition. This is how a country positions itself as a global tourism leader.
F. Erdoğan
VP Network Planning · Pegasus Airlines
The Insight Stage alone was worth the trip. Honest conversations about AI, distribution and sustainability — then the buyers were right there to act on them.
N. Haddad
Regional Director · Gulf Hospitality Group
Representative testimonials shown for the 2026 edition.
Be part of TTM Exchange 2026
Buyers, exhibitors and partners — register your interest and our team will reach out with everything you need to take part.
Register to take part
Leave your details and our team will reach out with everything you need to join TTM Exchange 2026.